About us

EveryHue Beauty was created by #FourWomenForWomen (and Men) as a passionate and loving collaboration of four women who believe that beauty comes in all shapes, sizes and complexions. While our beauty makes us preciously unique, we are of one tribe.

EveryHue Beauty was created to meet the needs of all modern women while superserving the multiethnic woman. We offer wearable shades while doubling down on warmer hues to meet the makeup needs of all women. We understand that modern women have full and busy lives so ease-of-use is a top priority for the brand when developing products. Through custom product development, we're dedicated to bringing you the very best in makeup and tools.

Gizelle Bryant, of Bravo's Real Housewives of Potomac, is committed to causes that improve the lives of women and children. She studied Marketing at Hampton University. While she has a heart for philanthropy and activism, her greatest passion is being a mother to her three beautiful daughters. "I believe that your body is your temple and your skin is your canvas. Everyone has the potential to look radiant and perfect." Gizelle is a member of Alpha Kappa Alpha Sorority Inc., and Jack & Jill of America Inc.

Karlene Damallie is a professional makeup artist, who began her makeup career with such renowned cosmetics companies as M.A.C, Nars, Bobbie Brown and Smashbox. She has since become one of most coveted makeup artists in the Northeast. Karlene is known for creating a flawless complexion. "Makeup should be an enhancement, not a cover-up." She is a strong proponent of taking proper care of your skin. Her mission is to enhance a woman’s inner glow. Above all, Karlene is a proud mother of a talented son, who is her pride and joy.

Erika Liles is a sales and marketing professional, entrepreneur and philanthropist. She studied Finance at Hampton University. She is a wife and a mother to two daughters. Erika's expertise in marketing and sales and lover of all things fashion and beauty have made EveryHue Beauty a labor of love. Erika believes that "behind every successful woman is herself." She is a member of Alpha Kappa Alpha Sorority Inc., Jack & Jill of America Inc., and The Links Inc.

Sophia Rabkin has a diverse and extensive background in health care and the beauty industry. Her focus over the past few years has been developing an anti-aging and skincare center with her husband. She is passionate about helping women achieve beautiful skin and looking young through healthy lifestyle choices. "How we look and how we age is entirely up to us." Her two teenage children keep her busy and help her appreciate joys of motherhood.